Do you have a Facebook page for your brand? If you do not, you are missing millions of possible customers. If you are, do you know the best practices for marketing there? Continue reading to learn more about this marketing strategy.
The key to all marketing is to understand why you’re doing it. What is your end goal? Once you have that figured out, you can more easily create a plan to bring in exactly who you want to turn from Facebook like into customer. So start brainstorming today – what are you marketing?
Create a custom tab for your Facebook page. You can use custom tabs as a welcome locale for all of your new Facebook visitors. It’s a great place to promote your current offerings, products, and services. Plus, it’ll give a little personality to your Facebook page which is always a plus.
If you have nothing valuable to say to your audience, do not say anything. People do not want to visit your page and be treated to information that is useless and/or dated. if you do not have anything relevant and unique to talk about, try sharing links or videos that are in the same niche.
By using the Power Editor, you can get your marketing post into mobile user’s news feed, the best way to reach those who aren’t using a traditional computer to access Facebook. In fact, there are also “Desktop News Feeds” which go to those on computers as well, so you can target both.
Hopefully, now you are ready to do more with your business and Facebook. You have all the information it takes to begin a successful Facebook marketing campaign, so don’t put it off anymore. Even if you’re already using Facebook, you can improve things. Apply the advice above, as they will make a real difference.